I’m sure you’ve heard about the Ice Bucket Challenge. More and more people are doing it – film you or a friend dumping a bucket of ice water on your head, post it online, make a donation to charity, and nominate some other people to do the same.
In the UK social media circles – due to a shift that probably happened in the US where this is a better-known disease perhaps because of Lou Gehrig, the famous baseball player who suffered – it seems the most common cause to donate to is for Motor Neurone Disease (MND) or amyotrophic lateral sclerosis (ALS) research charities. ALS is a form of MND; a degenerative disease that leads to muscle degradation, paralysis and eventual suffocation. Our famous sufferer is Stephen Hawking.
The Wellcome Trust did a great video explaining the condition, for those who’d like to learn more:
A wonderful friend from university whom I have seen far too little of in recent years decided to nominate me yesterday as he took the challenge. Having done the right thing and made a cup of tea ready for the aftermath, he decided to donate to Ebola Epidemic Relief Fund. I’m sorry I haven’t been “a good sport” as he put it and made my own video, but you can watch his and, if you like, read on for some more thoughts on the phenomenon and my explanation of why I’ve decided to donate and write this instead.